Webcompanies must focus on 10 areas of the customer experience to improve satisfaction without sacrificing revenue. The authors base their findings on research at. Webthe key is to find a hybrid model that aligns to your product or service, so you can engage customers across high touch and social channels to drive the customer. Webwe identified five key opportunities to help us prepare: Gather consistent customer information across all mediums. Whenever you have multiple tools to gather. Webby adapting to changing needs and leveraging technology and the human touch, you can stay ahead of the curve and meet customer expectations effectively. Creating a great experience for customers and agents. Brian lastovich 6 min read. The development of crm (customer. Webmost organizations manage operations, track performance, and measure customer satisfaction along functional lines. Yet the best way to tackle customer. Webmckinsey defines the comprehensive approach to omnichannel customer engagement as service to solutions—in effect going from reactive, siloed customer care. Webone of the key advantages of a hybrid customer experience is the ability to provide a consistent omnichannel experience. A multichannel approach ensures that.